NAMM 2010 - New ESP Guitars

Another year, another NAMM show. On January 14, the entire ESP crew will be down in Anaheim, CA, where the annual Winter NAMM show will be its usual combination of loud sounds and complete insanity. But in the midst of all that, we’ll be focused on priority #1: showing off our new offerings for the new year!

LTD Deluxe

ESP is showing six new models in the LTD Deluxe line, and we have some seriously cool guitars this year. The LTD EC-1000 is being offered in 2010 with two new finishes: Silver Sunburst (SSB) and Metallic Gold (MGO). The guitars offer a comfortable single-cutaway mahogany body, and mahogany neck. The SSB model offers a 24-fret ebony fingerboard and EMG 81 (bridge) and EMG 60 (neck) active pickups, while the MGO model has a rosewood fingerboard and Seymour Duncan Alnico II Pro pickups.

More major updates to the LTD Deluxe line also include completely redesigned versions of the H-1001 and the new H-1001FR. The new models now incorporate ESP’s “F Series” headstock style, and the guitars’ binding is now black with abalone purfling. The new H-1001 is available in Black (BLK), as well as See-Through Black Cherry (STBC) with flamed maple top. The H-1001FR, available in See-Through Black Cherry over quilted maple, includes a Floyd Rose original style double-locking tremolo. Rounding out the updates to the LTD Deluxe line is a new finish for the MH-1000NT, now offered in See-Through Blue (STB).

LTD Standard

The latest range of new LTD Standard Series models includes the 300 Series, which all use a neck-through-body or set neck design. New models include the FX-360, the H-351NT, the H-351FR, the MH-327, and the Viper-300M. The FX-360 adds EMG active pickups and a new Padauk Brown Satin (PBS) finish. The new H-351FR, available in Black (BLK) and Snow White (SW) finishes, changes the former H-Series design to LTD’s F-Style headstock, includes a Floyd Rose Special double-locking tremolo, EMG active pickups, black pearl binding (Snow White model); white pearl binding (Black model). The LTD line also expands with the H-351NT, a guitar with setthrough construction that comes in See-Through Black Cherry (STBC) and See-Thru Black (STBLK) over its flamed maple top. It offers black binding with abalone purfling. The new Viper-300M comes in a Vintage Brown Satin (VBS) finish with black nickel hardware, rosewood fingerboard, and EMG pickups.

A special new model in the LTD Standard Line is the MH-327. This unique guitar offers 27 frets, with a neck-thru-body design. A Floyd Rose Special double-locking tremolo is included as well as Seymour Duncan Hot Rail and Custom 5 pickups w/push-pull coil tap. Two finishes are available: Black (w/ White Pearl binding) and See-Through Red (STR) w/ White binding on a flamed maple top. Both models offer a mahogany body, maple neck, and rosewood fingerboard.

A new 7-string LTD model is being added to the LTD line at Winter NAMM 2010. The MH-417 has a 25.5” scale mahogany body with a black satin finish. A maple neck, 24- fret rosewood fingerboard, Grover tuners, Earvana nut, TOM bridge with string thrubody design, and EMG active pickups complete this powerful guitar.

Supplementing the ESP line at NAMM 2010 are the new ST-203 and ST-203FR guitars. These classic-shaped models both have distressed finishes: the ST-203 offers a Three-Tone Sunburst (3TB) finish and rosewood fingerboard with three single-coil pickups, while the ST-203FR comes in Black (BLK) with maple fingerboard, as well as a Floyd Rose Special double-locking tremolo, and one humbucker and two single-coil pickups.

Also new at NAMM, the LTD EC-256, an affordable set-neck single-cutaway guitar that’s been a popular seller in the ESP line, now comes in a new Aged Vintage Gold (AVG) distressed finish.

Xtone: Now Part of LTD!

We have some cool news about our Xtone line: we’ve merged these killer hollow- and semi-hollow bodied into the LTD line, so they’ll be even easier to find at ESP dealers. We also have a new model for you to salivate over: the LTD Xtone PD-1 Paramount Deluxe is a solid-body guitar that offers high-performance components such as EMG 81/60 pickups, a Set-Thru neck joint for ultimate access, a TonePros TOM bridge w/ string-thru-body design, black binding, abalone purfling, pearloid/abalone inlays, and a 24-fret neck. Three finishes are available: Black (BLK), Pearl White (PW) and See-Through Black Cherry (STBC) on a flamed maple top.